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His new multi-label concept store, Avenue on 3, aims to bring people together with a compelling mix of retail, lifestyle, and F&B.

If you haven’t already heard, there is a new shopping destination in town. Fashion retailer F J Benjamin has opened Avenue on 3, a multi-label luxury shoe and lifestyle concept store with a cafe, chocolatier and beauty suites in Paragon.

The Instagrammable cafe in the heart of Orchard Road is one place we’re loving this month. Tastefully decorated with gorgeous rattan chairs and palm fronds, the expansive space makes the perfect backdrop for your OOTDs. 

If you’re a fan of shopping in luxurious boutiques, and are looking for a unique and indulgent experience in Singapore, Avenue on 3 by F J Benjamin is the place...

Give a girl the right shoes and she can conquer the world. And she has a staggering selection to choose from at Avenue on 3. The newest multi-label shoe and...

F J Benjamin Holdings (FJB), the fashion retail company that introduced single-brand boutiques in Singapore, is returning to the luxury market with a new retail concept that adapts to changes in shopper habits post-Covid-19.

Avenue on 3 is designed to be a one-stop luxury and lifestyle destination, where customers can shop for designer footwear, dine at the cafe and even get a manicure or facial treatment.

The multi-label lifestyle concept store promises an elevated retail experience like no other.

Southeast Asian fashion retailer FJ Benjamin is leaning into the post-pandemic return of brick-and-mortar retail with the opening of Avenue on 3.

Singapore-headquartered fashion retailer FJ Benjamin has opened a new concept store as part of its attempt to address consumers’ changing buying habits following the Covid-19 outbreak.